Snow Covered Mountain Under Cloudy Sky

Profit, People, Planet​

Everyone’s solving for X. We choose to Solve for Why.

In Mathematics, we often get problem statements asking us to solve for X. All ​other problem conditions are usually known. One just needs to find a straight, ​objective answer: X. Every day, Businesses are solving for such objective ​answers: Sales, Volumes, Profit, Cashflow, Headcount, Overheads, ​Shareholder returns and so on. These are obviously good problems.


In solving for these X’s, it is easy to forget the Why’s: the not-so-​straightforward, often counter-intuitive solutions to some of world’s most ​pressing problems. Climate change, forgotten communities, corruption by ​middle-men, exploitation of the vulnerable, dysfunctional families, ​unproductive youth, fast-paced unhealthy lifestyles - to name a few.


We believe it is possible to solve for X and Why. Profit can co-exist with ​Purpose. So, we are building businesses whose profits seek to solve for one or ​more of these Why’s.


At Solve for Why group, we are building some of the world’s most authentic ​brands. And in the process, re-imagining capitalism.


Curious to know more? Connect with us at solveforwhy.co@gmail.com


Wo bleibt der Regen?
Woman in Ethnic Clothes Watching the Sunset
Tribal Indian women, India

Our Why’s

Healthier lifestyles

Man Sitting by a Pottery Wheel

Empowered Communities

Female Hands holding a Paper Family

Strengthened Families

NFT nonfungible tokens text from letters glowing with neon light on a dark background

No middlemen

Agriculture

Regenerative consumption

old man with a cane on the street

Hopeful Vulnerables

Ben Franklin

Well-rounded Wise Youth

Want to get involved? Email us at solveforwhy.co@gmail.com